January 26, 2019
Amazon Advertising Guide Part 1 – What is AMG, AMS & AAP or Amazon Advertising
Amazon’s advertising business is just getting going and is estimated to reach $16 billion in 2021. Amazon’s dominance in product search is driving the growth. It being the world’s largest product search engine has its advantages and Amazon is starting to leverage that. With more than 5 million sellers on the platform, all vying for visibility and sales, Amazon took...